If you’re wondering what VF stands for, you’re not alone. This popular acronym can have a few different meanings, depending on the context. Here’s a look at some of the most common interpretations of VF.
Checkout this video:
VF Corporation
VF Corporation is an American worldwide apparel and footwear company founded in 1899 and headquartered in Greensboro, North Carolina. The company’s more than 30 brands are organized into five product platforms: Outerwear, Sportswear, Footwear, Jeanswear and Imagewear.
History
VF Corporation is an American multinational clothing and footwear company with global manufacturing, design and sourcing operations. It was founded in 1899 and is headquartered in Greensboro, North Carolina. The company’s more than 30 brands are organized into five product platforms: Outdoor & Action Sports, Jeanswear, Imagewear, Sportswear and Contemporary Brands.
Products
VF Corporation is an American worldwide apparel company founded in 1899 and headquartered in Greensboro, North Carolina. The company’s more than 30 brands are organized into five product categories: Outdoor, Jeanswear, Imagewear, Sportswear and Contemporary Brands. Its products are sold in more than 170 countries on six continents with over 60,000 retail outlets.
Outdoor: The North Face®, Vans®, Timberland®, Kipling®, Wrangler® and Lee®
Jeanswear: Wrangler®, Lee® and Rock & Republic®
Imagewear: Vanity Fair®, Bassett Walters®, Best Form®, Vassarette®, Lily of France®, Fruit of the Loom® and Wonderbra®
Sportswear: Nautica®, Kipling®, John Varvatos®, Majestic®, lucy®, realm® and Roundtree & Yorke®
Contemporary Brands: 7 For All Mankind®, Splendid®, Ella Moss®, After Six® and Tarocash®
VF Brands
VF Corporation is an American multinational clothing and footwear company founded in 1899 and headquartered in Greensboro, North Carolina. The company’s more than 30 brands are organized into five product groups: Outerwear, Jeanswear, Imagewear, Sportswear, and Contemporary Brands.
History
VF Corporation is an American clothing company founded in 1899 and headquartered in Greensboro, North Carolina. The company’s founder, John Barbey, started the business with $1,200 in loans and subsequently grew it into a multi-million-dollar empire. Today, VF Corporation is a global leader in branded lifestyle apparel, with a portfolio of 35+ brands that touch every consumer market segment.
VF Corporation started out as a manufacturer of workwear for the American railroad industry. Over the years, the company has acquired and divested a number of brands, but its core businesses have always been rooted in apparel and footwear. In recent years, VF has made a concerted effort to focus on its “growth platforms” of outdoor & action sports, jeanswear and imagewear. This has resulted in the sale of some of its more mature businesses, such as Nautica and The North Face.
Looking to the future, VF Corporation plans to continue growing its portfolio of lifestyle brands and expanding its global reach. With over 60% of its revenues coming from outside the United States, VF is well-positioned to capitalize on the growing demand for branded apparel around the world.
Products
VF Corporation is an American worldwide apparel and footwear company founded in 1899 and headquartered in Greensboro, North Carolina. The company’s more than 30 brands are organized into five product groups: Outdoor & Action Sports, Jeanswear, Imagewear, Sportswear and Contemporary Brands. Its products are sold in more than 170 countries through a diversified portfolio of retail channels, wholesale distributors and e-commerce sites.
Outdoor & Action Sports
The Outdoor & Action Sports Coalition is VF’s largest business group, accounting for 43 percent of the company’s total revenue in 2016. The coalition’s portfolio includes Timberland, The North Face, Vans, Kipling, Wrangler, Lee and Jansport.
Jeanswear
The Jeanswear Coalition is VF’s second largest business group, accounting for 26 percent of the company’s total revenue in 2016. The coalition’s brands include Wrangler, Lee and Rock & Republic.
Imagewear
The Imagewear Coalition is VF’s third largest business group, accounting for 16 percent of the company’s total revenue in 2016. The coalition’s brands include JanSport, The North Face Apparel, Nautica and SmartWool.
Sportswear
The Sportswear Coalition is VF’s fourth largest business group, accounting for 10 percent of the company’s total revenue in 2016. The coalition includes Eagle Creek and Lucy Activewear.
Contemporary Brands
The Contemporary Brands Coalition is VF’s fifth largest business group, accounting for 5 percent of the company’s total revenue in 2016. The coalition includes 7 For All Mankind We livinginMaan™ and Splendid®.
VF Outlet
VF Outlet is an outlet store that is owned by VF Corporation. VF Corporation is a global leader in branded lifestyle apparel, footwear and accessories. The company’s highly diversified portfolio of powerful brands spans multiple industries and geographies. VF Outlet offers a variety of products from VF Corporation’s portfolio of brands, including The North Face, Timberland, Wrangler, Lee, Nautica, Vans, Reef, Kipling, Napapijri, JanSport, Eastpak and more.
History
VF Corporation is an American worldwide apparel and footwear company founded in 1899 and headquartered in Greensboro, North Carolina. The company’s more than 30 brands are organized into five product groups: Outdoor & Action Sports, Jeanswear, Imagewear, Sportswear and Contemporary Brands.
VF Corporation outfits consumers around the world with its diverse portfolio of iconic outdoor and lifestyle brands, such as Vans®, The North Face®, Timberland®, Wrangler® and Lee®.
Products
VF Outlet is an off-price retailer, owned by VF Corporation. The company operates approximately 200 stores in the United States under the following names: Vanity Fair, VF Outlet, StyleMark and Bassett.
Vanity Fair is a brand of women’s undergarments, first introduced in 1874. The brand is currently sold through outlet stores and online.
StyleMark is a private label brand that is sold exclusively through VF Outlet stores. The brand offers a variety of products for men, women and children including apparel, footwear and home goods.
Bassett is a furniture store chain that was acquired by VF Corporation in 2012. Bassett operates approximately 80 stores across the United States.